/* ============================================================
   CELLNERGY Hydration System — Acid-Reflux landing (v4, premium beige)
   Studio-lit light beige, editorial, calm. Orange accent, dark top bar.
   ============================================================ */

:root {
  --orange: #F58220;
  --orange-deep: #d96f12;
  --orange-soft: #fbe7d3;
  --ink: #4D4D4D;
  --ink-strong: #232323;
  --muted: #6e6a62;
  --white: #ffffff;
  --warm: #F4F4F6;
  --peach: #FDF1E7;
  --beige: #F4EEE2;
  --line: rgba(35, 35, 35, 0.10);
  --line-soft: rgba(35, 35, 35, 0.06);
  --r: 18px;
  --r-lg: 28px;
  --shadow: 0 22px 70px rgba(31, 31, 31, 0.08);
  --shadow-sm: 0 10px 34px rgba(31, 31, 31, 0.06);
  --bar-h: 50px;
  --maxw: 1200px;
  --font: "Metropolis", Arial, "Helvetica Neue", Helvetica, sans-serif;
}

* { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body {
  margin: 0; font-family: var(--font); color: var(--ink);
  background: #ffffff;
  line-height: 1.6; font-size: 19px; -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
}
img { max-width: 100%; display: block; }
h1, h2, h3, h4 { color: var(--ink-strong); margin: 0; font-weight: 800; letter-spacing: -0.03em; line-height: 1.07; }
p { margin: 0; }
a { color: inherit; text-decoration: none; }
strong { color: var(--ink-strong); font-weight: 700; }
.grad { color: var(--orange); }

.wrap { width: 100%; max-width: var(--maxw); margin: 0 auto; padding: 0 32px; }

/* ---- section rhythm ---- */
.section { padding: clamp(58px, 6.5vw, 100px) 0; }
.section.warm { background: var(--white); }
.section.tight { padding: clamp(46px, 5vw, 74px) 0; }
.section-head { max-width: 800px; margin: 0 auto clamp(36px, 4.2vw, 56px); text-align: center; }
.eyebrow { display: none; }
.step-badge { display: flex; align-items: center; justify-content: center; width: 44px; height: 44px; margin: 0 auto 18px; border-radius: 50%; background: var(--orange); color: #fff; font-weight: 900; font-size: 20px; line-height: 1; box-shadow: 0 10px 24px rgba(245,130,32,0.30); }
h2 { font-size: clamp(30px, 4.1vw, 50px); }
.section-head .sub { margin-top: 18px; font-size: clamp(17px, 1.5vw, 20px); color: var(--ink); }
.section-head .intro { margin-top: 18px; color: var(--ink); font-size: 18.5px; line-height: 1.55; }
.section-head .hub-cue { margin-top: 14px; color: var(--muted); font-size: 15.5px; line-height: 1.5; }

/* ---- buttons ---- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  background: var(--orange); color: #fff; font-weight: 700; font-size: 17px; letter-spacing: 0.01em;
  padding: 18px 38px; min-height: 56px; border-radius: 999px; border: 0; cursor: pointer;
  transition: transform .25s ease, box-shadow .25s ease, background .25s ease;
  box-shadow: 0 12px 30px rgba(245, 130, 32, 0.28);
}
.btn:hover { transform: translateY(-2px); background: var(--orange-deep); box-shadow: 0 18px 40px rgba(245, 130, 32, 0.34); }
.btn.block { display: flex; width: 100%; }

/* ---- reveal ---- */
.reveal { opacity: 0; transform: translateY(28px); transition: opacity 1s cubic-bezier(.2,.7,.2,1), transform 1s cubic-bezier(.2,.7,.2,1); }
.reveal.in { opacity: 1; transform: none; }
.reveal.d1 { transition-delay: .09s; } .reveal.d2 { transition-delay: .18s; } .reveal.d3 { transition-delay: .27s; }
@media (prefers-reduced-motion: reduce) { .reveal { opacity: 1; transform: none; transition: none; } }

/* ============================================================ 01 ANNOUNCEMENT BAR */
.announce { position: sticky; top: 0; z-index: 60; min-height: var(--bar-h); background: var(--ink-strong); color: #fff; display: flex; align-items: center; justify-content: center; padding: 9px 0; }
.announce .wrap { display: flex; align-items: center; justify-content: center; gap: 16px; flex-wrap: wrap; }
.announce p { font-size: 13.5px; letter-spacing: 0.02em; color: rgba(255,255,255,.82); }
.announce .a-price { color: var(--orange); font-weight: 800; }
.announce .a-time { color: #fff; font-variant-numeric: tabular-nums; font-weight: 800; background: rgba(245,130,32,.22); border: 1px solid rgba(245,130,32,.5); border-radius: 7px; padding: 2px 9px; margin-left: 2px; }
.announce .a-claim { font-size: 12px; font-weight: 700; letter-spacing: 0.08em; text-transform: uppercase; color: var(--orange); border: 1.5px solid rgba(245,130,32,.6); border-radius: 999px; padding: 6px 16px; transition: background .25s ease, color .25s ease; }
.announce .a-claim:hover { background: var(--orange); color: #fff; border-color: var(--orange); }

/* ============================================================ 02 HERO (full-bleed cinematic 16:9 banner) */
.hero { position: relative; overflow: hidden; background: #f3ede3; min-height: calc(100vh - var(--bar-h)); display: flex; align-items: center; }
.hero .wrap { position: relative; z-index: 2; width: 100%; max-width: none; padding-left: clamp(40px, 8vw, 150px); padding-right: 24px; }
.hero-media { position: absolute; right: 0; top: 0; bottom: 0; width: 50%; z-index: 0; }
.hero-media::after { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, #f3ede3 0%, rgba(243,237,227,0) 28%); }
.hero-content { max-width: min(560px, 38vw); }
.hero h1 { font-size: clamp(36px, 5.2vw, 60px); letter-spacing: -0.03em; line-height: 1.05; }
.hero .sub { margin-top: 20px; font-size: clamp(18px, 1.7vw, 22px); color: var(--ink); max-width: 520px; }
.bullets { list-style: none; padding: 0; margin: 26px 0 0; display: grid; gap: 14px; }
.bullets li { position: relative; padding-left: 40px; font-size: 17.5px; font-weight: 600; color: var(--ink-strong); line-height: 1.45; }
.bullets li::before { content: ""; position: absolute; left: 0; top: 1px; width: 26px; height: 26px; border-radius: 50%; background: var(--peach); }
.bullets li::after { content: "\2713"; position: absolute; left: 6px; top: 1px; color: var(--orange); font-weight: 900; font-size: 16px; line-height: 26px; }
.price-chip { display: inline-flex; align-items: center; gap: 14px; margin-top: 26px; flex-wrap: wrap; }
.price-chip .was { color: var(--ink); text-decoration: line-through; text-decoration-thickness: 3px; font-size: 28px; font-weight: 700; }
.price-chip .now { color: var(--ink-strong); font-weight: 900; font-size: 46px; letter-spacing: -0.02em; line-height: 1; }
.price-chip .save { background: #1f9d55; color: #fff; font-weight: 800; font-size: 14px; padding: 8px 15px; border-radius: 999px; white-space: nowrap; }
.hero-cta { margin-top: 24px; display: flex; flex-direction: column; align-items: flex-start; gap: 12px; }
.hero-cta .btn { font-size: 18px; padding: 20px 42px; }
.hero-cta .reassure { display: inline-flex; align-items: center; gap: 9px; font-size: 15.5px; color: var(--ink-strong); font-weight: 800; }
/* shared credible guarantee line (shield + bold proper-case) */
.guar-ic { width: 20px; height: 20px; stroke: var(--orange); fill: none; stroke-width: 1.9; stroke-linecap: round; stroke-linejoin: round; flex: 0 0 auto; }
.hero-media img, .hero-media video { width: 100%; height: 100%; object-fit: cover; object-position: 50% 45%; display: block; }

/* ============================================================ 03 TRUST MARQUEE */
.marquee { background: var(--white); border-top: 1px solid var(--line-soft); border-bottom: 1px solid var(--line-soft); overflow: hidden; padding: 24px 0; }
.marquee-track { display: flex; align-items: center; gap: 52px; width: max-content; animation: marquee 46s linear infinite; }
.marquee:hover .marquee-track { animation-play-state: paused; }
.m-item { display: inline-flex; align-items: center; gap: 13px; flex: 0 0 auto; white-space: nowrap; }
.m-ic { width: 42px; height: 42px; border-radius: 50%; background: var(--peach); display: inline-flex; align-items: center; justify-content: center; flex: 0 0 auto; }
.m-ic svg { width: 23px; height: 23px; stroke: var(--orange); fill: none; stroke-width: 1.8; }
.m-ic svg .fill { fill: var(--orange); stroke: none; }
.m-lab { font-size: 15px; font-weight: 700; color: var(--ink-strong); letter-spacing: -0.01em; }
.m-logo { height: 44px; width: auto; object-fit: contain; }
.m-item.chip { background: var(--ink-strong); border-radius: 12px; padding: 0 20px; height: 50px; gap: 12px; }
.m-item.chip .m-logo { height: 22px; }
.m-item.chip .m-lab { color: #fff; }
.m-item.chip.nobg { background: transparent; padding-left: 0; padding-right: 0; }
.m-item.chip.nobg .m-lab { color: var(--ink-strong); }
@keyframes marquee { to { transform: translateX(-50%); } }

/* ============================================================ 04 HOW IT WORKS */
.steps { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; margin-bottom: 38px; }
.step { background: var(--white); border: 1px solid var(--line); border-radius: var(--r); padding: 26px 24px; box-shadow: var(--shadow-sm); }
.step .num { width: 38px; height: 38px; border-radius: 50%; background: var(--peach); color: var(--orange); font-weight: 800; display: flex; align-items: center; justify-content: center; margin-bottom: 14px; }
.step h4 { font-size: 18.5px; margin-bottom: 7px; letter-spacing: -0.02em; }
.step p { font-size: 14.5px; color: var(--ink); }
/* What's inside — slim band */
.inside { display: grid; grid-template-columns: 1.1fr 0.9fr; gap: clamp(28px, 4vw, 56px); align-items: center; background: var(--peach); border-radius: var(--r-lg); padding: clamp(26px, 3vw, 42px) clamp(28px, 3.4vw, 50px); }
.inside h3 { font-size: clamp(21px, 2.2vw, 28px); margin-bottom: 16px; }
.inside-list { list-style: none; padding: 0; margin: 0; display: grid; gap: 6px; }
.inside-list li { position: relative; padding: 9px 12px 9px 32px; font-size: 15px; border-radius: 10px; transition: background .2s ease, color .2s ease; cursor: default; }
.inside-list li::before { content: ""; position: absolute; left: 12px; top: 15px; width: 12px; height: 12px; border-radius: 50%; background: var(--orange-soft); box-shadow: inset 0 0 0 2px var(--orange); }
.inside-list li:hover { background: #fff; color: var(--ink-strong); }
.inside-list li:hover::before { background: var(--orange); }
.inside .inside-img { border-radius: var(--r); overflow: hidden; background: var(--warm); aspect-ratio: 3/4; max-height: 360px; width: 100%; max-width: 290px; margin: 0 auto; box-shadow: var(--shadow); }
.inside .inside-img img, .inside .inside-img video { width: 100%; height: 100%; object-fit: cover; display: block; }

/* ============================================================ 05 PROBLEM — hub, in-place pop reveals */
.problem { position: relative; overflow: hidden; background: #fff; }
.problem .wrap { position: relative; z-index: 1; }
.hub-ring { position: relative; height: 430px; max-width: 760px; margin: 0 auto; }
.hub-center { position: absolute; left: 50%; top: 50%; transform: translate(-50%, -50%); width: 212px; height: 212px; border-radius: 50%; background: var(--ink-strong); color: #fff; display: flex; align-items: center; justify-content: center; text-align: center; padding: 28px; font-weight: 800; font-size: 18px; letter-spacing: -0.01em; line-height: 1.25; box-shadow: 0 24px 60px rgba(0,0,0,.22); }
.spoke { position: absolute; transform: translate(-50%, -50%); background: #fff; border: 1.5px solid var(--line); border-radius: 999px; padding: 13px 22px; font-size: 15px; font-weight: 700; color: var(--ink-strong); cursor: pointer; white-space: nowrap; box-shadow: var(--shadow-sm); transition: border-color .25s ease, color .25s ease, box-shadow .25s ease; font-family: inherit; }
.spoke .pop { position: absolute; left: 50%; top: calc(100% + 12px); transform: translateX(-50%) translateY(8px); width: 268px; max-width: 74vw; background: #fff; border: 1px solid var(--line); border-radius: 16px; padding: 16px 18px; box-shadow: var(--shadow); font-size: 14.5px; font-weight: 400; color: var(--ink); text-align: left; white-space: normal; opacity: 0; pointer-events: none; transition: opacity .28s ease, transform .28s ease; z-index: 3; }
.spoke .pop .arrow { color: var(--orange); font-weight: 800; margin-right: 6px; }
.spoke .pop b { color: var(--orange-deep); }
.spoke.up .pop { top: auto; bottom: calc(100% + 12px); transform: translateX(-50%) translateY(-8px); }
.spoke:hover, .spoke:focus-visible, .spoke.open { border-color: var(--orange); color: var(--orange); z-index: 40; outline: none; }
.spoke:hover .pop, .spoke:focus .pop, .spoke.open .pop { opacity: 1; transform: translateX(-50%) translateY(0); }
.spoke.s1 { left: 50%; top: 6%; }
.spoke.s2 { left: 14%; top: 35%; }
.spoke.s3 { left: 86%; top: 35%; }
.spoke.s4 { left: 22%; top: 92%; }
.spoke.s5 { left: 78%; top: 92%; }
.hub-hint { text-align: center; margin-top: 14px; font-size: 13px; color: var(--muted); letter-spacing: 0.03em; }

/* ============================================================ 06 THREE TECHNOLOGIES — one elevated box */
.tech-cols { display: grid; grid-template-columns: 1fr; gap: 22px; max-width: 1000px; margin: 0 auto; }
.tcol { display: grid; grid-template-columns: 1.02fr 0.98fr; gap: clamp(28px, 4vw, 56px); align-items: center; background: var(--white); border: 1px solid var(--line); border-radius: var(--r-lg); box-shadow: var(--shadow-sm); padding: clamp(26px, 3vw, 42px); transition: transform .3s cubic-bezier(.2,.7,.2,1), box-shadow .3s ease; }
.tcol:hover { transform: scale(1.012); box-shadow: var(--shadow); }
.tcol .t-num { display: block; font-size: 16px; letter-spacing: 0.08em; text-transform: uppercase; color: var(--orange); font-weight: 800; margin-bottom: 6px; }
.tcol h3 { font-size: clamp(24px, 2.6vw, 32px); margin: 12px 0 16px; letter-spacing: -0.02em; }
.tcol .body { font-size: 18px; color: var(--ink); line-height: 1.55; }
.tcol .t-text .body + .body { margin-top: 14px; }
.tcol .t-visual { margin: 0; }
.tcol .t-spec { margin-top: 14px; font-size: 14px; color: var(--muted); font-weight: 600; letter-spacing: 0.01em; }

/* inline CTA strips (repeated through the page, with guarantee) */
.cta-strip { background: var(--white); padding: clamp(30px, 4vw, 46px) 0; }
.cta-strip .wrap { display: flex; flex-direction: column; align-items: center; gap: 12px; }
.cta-strip .cta-btn { font-size: 18px; padding: 20px 48px; }
.cta-strip .cta-guar { display: inline-flex; align-items: center; gap: 9px; font-size: 15.5px; font-weight: 800; color: var(--ink-strong); }

/* ===== easy-switch: relief beat before the offer (text+icons left, photo right) ===== */
.easy { background: var(--beige); }
.easy-grid { display: grid; grid-template-columns: 1.05fr 0.95fr; gap: clamp(32px, 5vw, 64px); align-items: center; max-width: 1080px; margin: 0 auto; }
.easy-text h2 { font-size: clamp(28px, 3.4vw, 40px); margin-bottom: 26px; }
.easy-list { list-style: none; padding: 0; margin: 0 0 28px; display: grid; gap: 20px; }
.easy-list li { display: flex; align-items: flex-start; gap: 16px; }
.easy-ic { flex: 0 0 auto; width: 48px; height: 48px; border-radius: 50%; background: var(--peach); display: inline-flex; align-items: center; justify-content: center; }
.easy-ic svg { width: 24px; height: 24px; stroke: var(--orange); fill: none; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }
.easy-list p { font-size: 17.5px; color: var(--ink); line-height: 1.5; margin: 0; }
.easy-list strong { color: var(--ink-strong); }
.easy-cta { display: flex; flex-direction: column; align-items: flex-start; gap: 12px; }
.easy-cta .btn { font-size: 18px; padding: 20px 44px; }
.easy-cta .reassure { display: inline-flex; align-items: center; gap: 9px; font-size: 15px; font-weight: 800; color: var(--ink-strong); }
.easy-media { border-radius: var(--r-lg); overflow: hidden; box-shadow: var(--shadow); aspect-ratio: 3/2; }
.easy-media img { width: 100%; height: 100%; object-fit: cover; display: block; }
@media (max-width: 900px) {
  .easy-grid { grid-template-columns: 1fr; gap: 28px; }
  .easy-media { order: -1; max-width: 520px; margin: 0 auto; }
}

/* horizontal bar charts (pH + ORP) — simple, legible */
.vchart-title, .dchart-title { text-align: center; font-size: 14px; font-weight: 800; color: var(--ink-strong); letter-spacing: -0.01em; }
.dchart-sub, .vchart-sub { text-align: center; font-size: 13.5px; color: var(--ink); line-height: 1.5; max-width: 360px; margin: 8px auto 0; }
/* vertical pH chart with pepsin threshold line */
.vchart-plot { position: relative; height: 210px; display: flex; align-items: flex-end; justify-content: center; gap: clamp(34px, 9vw, 72px); margin: 34px 0 38px; }
.vbar { position: relative; width: 76px; max-width: 26vw; display: flex; flex-direction: column; align-items: center; justify-content: flex-end; height: 100%; }
.vbar .vcol { width: 100%; border-radius: 8px 8px 0 0; }
.vbar.ord .vcol { background: #cfcfd4; }
.vbar.cell .vcol { background: var(--orange); }
.vbar .vval { font-weight: 800; font-size: 15px; color: var(--ink-strong); margin-bottom: 8px; }
.vbar.cell .vval { color: var(--orange-deep); }
.vbar .vlab { position: absolute; bottom: -28px; font-size: 13px; font-weight: 700; color: var(--ink-strong); white-space: nowrap; }
.vbar.cell .vlab { color: var(--orange-deep); }
.vthresh { position: absolute; left: 0; right: 0; border-top: 2px dashed var(--orange-deep); z-index: 2; }
.vthresh span { position: absolute; left: 50%; transform: translateX(-50%); top: -10px; font-size: 12px; font-weight: 700; color: var(--orange-deep); background: #fff; padding: 0 8px; white-space: nowrap; }
/* diverging ORP chart (0 baseline, positive up / negative down) */
.dchart-plot { position: relative; height: 240px; margin: 34px 0 70px; }
.dbaseline { position: absolute; left: 0; right: 0; top: 42%; border-top: 1.5px dashed #c4c4cc; }
.dbaseline span { position: absolute; left: 0; top: -10px; font-size: 12px; color: var(--muted); background: #fff; padding: 0 6px; }
.dcols { position: absolute; inset: 0; display: flex; justify-content: center; gap: clamp(40px, 11vw, 96px); }
.dbar { position: relative; width: 76px; max-width: 26vw; }
.dbar .dcol { position: absolute; left: 0; right: 0; }
.dbar.ord .dcol { bottom: 58%; height: 24%; background: #cfcfd4; border-radius: 8px 8px 0 0; }
.dbar.cell .dcol { top: 42%; height: 34%; background: var(--orange); border-radius: 0 0 8px 8px; }
.dbar .dval { position: absolute; left: 0; right: 0; text-align: center; font-weight: 800; font-size: 15px; }
.dbar.ord .dval { bottom: calc(58% + 24% + 6px); color: var(--ink-strong); }
.dbar.cell .dval { top: calc(42% + 34% + 6px); color: var(--orange-deep); }
.dbar .dlab { position: absolute; left: 0; right: 0; text-align: center; bottom: -28px; font-size: 13px; font-weight: 700; color: var(--ink-strong); white-space: nowrap; }
.dbar.ord .dlab { top: calc(42% + 8px); bottom: auto; }
.dbar.cell .dlab { color: var(--orange-deep); top: calc(42% + 34% + 26px); bottom: auto; }
.dbar.cell .dhl { position: absolute; top: 42%; bottom: 24%; left: -9px; right: -9px; background: rgba(245,130,32,0.10); border: 1px solid rgba(245,130,32,0.35); border-radius: 10px; }
.dbar.cell .dnote { position: absolute; left: 50%; transform: translateX(-50%); top: calc(42% + 34% + 48px); width: 168px; text-align: center; font-size: 12.5px; font-weight: 700; color: #1f9d55; line-height: 1.35; }
.chart-note { margin-top: 12px; font-size: 14px; color: var(--ink); line-height: 1.5; text-align: center; }
.chart-note b { color: var(--orange-deep); }
.hero-rating { font-size: 14.5px; color: var(--ink); }
.hero-rating .stars { color: var(--orange); letter-spacing: 1px; }
.hero-rating b { color: var(--ink-strong); }
.chart-foot { font-size: 11.5px; color: var(--muted); margin-top: 18px; line-height: 1.5; }

/* cell visual */
.cell-video { border-radius: var(--r); overflow: hidden; background: var(--warm); aspect-ratio: 16/10; box-shadow: var(--shadow-sm); }
.cell-video video, .cell-video img { width: 100%; height: 100%; object-fit: cover; display: block; }
.cell-cap { text-align: center; font-size: 17px; font-weight: 700; color: var(--ink-strong); margin-top: 14px; line-height: 1.45; }

/* ============================================================ 07 COMPARISON — elevated hover-expand panel */
.compare-wrap { max-width: 900px; margin: 0 auto; background: var(--white); border: 1px solid var(--line); border-radius: var(--r-lg); box-shadow: var(--shadow); padding: clamp(22px, 2.6vw, 38px); }
.compare-proof { max-width: 900px; margin: 22px auto 0; text-align: center; font-size: 16.5px; color: var(--ink); }
.compare-proof strong { color: var(--ink-strong); }
.ctable { width: 100%; border-collapse: separate; border-spacing: 0; }
.ctable th, .ctable td { padding: 15px 16px; text-align: center; font-size: 16px; }
.ctable thead th { font-size: 13px; letter-spacing: 0.06em; text-transform: uppercase; color: var(--muted); font-weight: 700; padding-bottom: 18px; }
.ctable tbody td:first-child, .ctable thead th:first-child { text-align: left; font-weight: 600; color: var(--ink-strong); }
.ctable tbody tr td { border-top: 1px solid var(--line-soft); }
.ctable .hl-col { background: var(--orange); }
.ctable thead .hl-col { border-radius: var(--r) var(--r) 0 0; color: #fff; }
.ctable tbody tr:last-child .hl-col { border-radius: 0 0 var(--r) var(--r); }
.ctable .col-cell { color: #fff; }
.ctable tbody .hl-col { border-top: 1px solid rgba(255,255,255,.18); }
.mark-yes { color: var(--orange); font-weight: 800; font-size: 19px; }
.hl-col .mark-yes { color: #fff; }
.mark-no { color: #c7c7cc; font-weight: 700; font-size: 17px; }
.mark-na { color: var(--muted); font-weight: 700; }

/* ============================================================ 08 TESTIMONIALS */
.reviews-grid { display: grid; grid-template-columns: 1.5fr 1fr; gap: 40px; align-items: stretch; }
.reviews-list { display: grid; grid-template-columns: 1fr 1fr; gap: 22px; align-content: start; }
.tcard { background: var(--white); border: 1px solid var(--line); border-radius: var(--r); padding: 28px; box-shadow: var(--shadow-sm); display: flex; flex-direction: column; }
.stars { color: var(--orange); letter-spacing: 2px; font-size: 15px; }
.tcard .quote { margin: 13px 0 20px; font-size: 16.5px; color: var(--ink); line-height: 1.65; }
.tcard .who { display: flex; align-items: center; gap: 12px; margin-top: auto; }
.mono { width: 42px; height: 42px; border-radius: 50%; background: var(--peach); color: var(--orange); font-weight: 800; display: flex; align-items: center; justify-content: center; font-size: 14px; flex: 0 0 auto; }
.tcard .name { font-weight: 700; font-size: 14.5px; color: var(--ink-strong); }
.ugc-frame { position: relative; border-radius: var(--r-lg); overflow: hidden; background: #000; box-shadow: var(--shadow); align-self: stretch; }
.ugc-frame video { width: 100%; height: 100%; object-fit: cover; display: block; }
.ugc-frame .ugc-badge { position: absolute; top: 16px; left: 16px; z-index: 2; background: rgba(0,0,0,.55); color: #fff; font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase; font-weight: 700; padding: 7px 13px; border-radius: 999px; backdrop-filter: blur(4px); display: inline-flex; align-items: center; gap: 7px; }
.ugc-frame .ugc-badge::before { content: ""; width: 7px; height: 7px; border-radius: 50%; background: #43d17a; }

/* ============================================================ 09 CLOSING OFFER */
.offer-grid { display: grid; grid-template-columns: 1fr 1.05fr; gap: clamp(40px, 5vw, 76px); align-items: center; }
.offer-visual { position: relative; border-radius: var(--r-lg); overflow: hidden; background: var(--warm); aspect-ratio: 4/5; box-shadow: var(--shadow); }
.offer-visual img, .offer-visual video { width: 100%; height: 100%; object-fit: cover; display: block; }
.save-badge { position: absolute; top: 20px; right: 20px; width: 108px; height: 108px; border-radius: 50%; background: var(--orange); color: #fff; display: flex; flex-direction: column; align-items: center; justify-content: center; text-align: center; line-height: 1.05; box-shadow: 0 16px 34px rgba(245,130,32,.45); transform: rotate(8deg); border: 3px solid #fff; }
.save-badge .s-big { font-size: 30px; font-weight: 900; letter-spacing: -0.02em; }
.save-badge .s-small { font-size: 12px; font-weight: 800; letter-spacing: 0.1em; text-transform: uppercase; }
.order { background: var(--white); border: 1px solid var(--line); border-radius: var(--r-lg); padding: clamp(32px, 4vw, 50px); box-shadow: var(--shadow); }
.buy-tabs { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin: 16px 0 22px; }
.buy-tab { position: relative; display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 4px; padding: 16px 14px; border: 2px solid var(--line); border-radius: 16px; background: #fff; cursor: pointer; transition: border-color .18s ease, box-shadow .18s ease, background .18s ease; }
.buy-tab:hover { border-color: var(--orange); }
.buy-tab.active { border-color: var(--orange); background: #fff7f0; box-shadow: 0 10px 26px rgba(245,130,32,.18); }
.buy-tab .bt-name { font-size: 16px; font-weight: 800; color: var(--ink-strong); }
.buy-tab .bt-price { font-size: 22px; font-weight: 900; color: var(--orange-deep); letter-spacing: -0.02em; }
.buy-tab .bt-tag { position: absolute; top: -11px; left: 50%; transform: translateX(-50%); background: var(--orange); color: #fff; font-size: 11px; font-weight: 800; letter-spacing: 0.04em; text-transform: uppercase; padding: 3px 12px; border-radius: 999px; white-space: nowrap; }
.order .countline { font-size: 14px; color: var(--ink); }
.order .countline b { color: var(--orange-deep); font-variant-numeric: tabular-nums; }
.order .pricing { display: flex; align-items: baseline; gap: 14px; margin: 12px 0 4px; flex-wrap: wrap; }
.order .was { color: var(--ink); text-decoration: line-through; text-decoration-thickness: 3px; font-size: 28px; font-weight: 700; }
.order .now { color: var(--ink-strong); font-weight: 800; font-size: 50px; letter-spacing: -0.03em; }
.order .unit { color: var(--muted); font-size: 15px; font-weight: 600; }
.order .save { color: var(--orange); font-weight: 700; font-size: 15px; }
.launch-badge { background: var(--orange); color: #fff; font-weight: 800; font-size: 13px; letter-spacing: 0.01em; padding: 8px 15px; border-radius: 999px; white-space: nowrap; }
.unit-line { color: var(--muted); font-size: 15px; margin: 2px 0 0; }
.offer-stars { margin-top: 14px; text-align: center; font-size: 15px; color: var(--ink-strong); font-weight: 600; }
.offer-stars .st { color: var(--orange); letter-spacing: 1px; margin-right: 5px; }
.includes { list-style: none; padding: 0; margin: 24px 0; display: grid; gap: 12px; }
.includes li { position: relative; padding-left: 30px; font-size: 15px; }
.includes li::before { content: "✓"; position: absolute; left: 0; top: 0; color: var(--orange); font-weight: 800; }
.pay-note { display: flex; align-items: center; justify-content: center; flex-wrap: nowrap; white-space: nowrap; gap: 9px; margin-top: 14px; font-size: 13px; color: var(--muted); font-weight: 600; }
.pay-note .tm { height: 18px; width: auto; }
.guarantee { display: flex; align-items: center; gap: 18px; margin-top: 22px; padding-top: 26px; border-top: 1px solid var(--line-soft); }
.guarantee .seal { width: 66px; height: 66px; border-radius: 50%; border: 2px solid var(--orange); color: var(--orange-deep); display: flex; align-items: center; justify-content: center; text-align: center; font-size: 10px; font-weight: 800; line-height: 1.15; flex: 0 0 auto; padding: 6px; }
.guarantee p { font-size: 13.5px; color: var(--muted); }

/* offer card — reference design: save pill, credible guarantee, refill bump, subscribe note, what-you-get */
.order .pricing .now { font-size: 56px; color: var(--orange); }
.order-sub { font-size: 16px; color: var(--ink); margin-bottom: 18px; line-height: 1.5; }
.save-pill { background: var(--orange-soft); color: var(--orange-deep); font-weight: 800; font-size: 14px; padding: 8px 16px; border-radius: 999px; white-space: nowrap; }
.order .btn.block { margin-top: 20px; font-size: 19px; padding: 22px; }
.order .guar-line { display: flex; align-items: center; gap: 9px; margin-top: 16px; font-size: 16px; font-weight: 800; color: var(--ink-strong); }
.bump { display: flex; align-items: flex-start; gap: 13px; margin-top: 24px; padding: 16px 18px; border: 1px solid var(--line); border-radius: 14px; background: #fafafa; cursor: pointer; }
.bump input { width: 19px; height: 19px; margin: 2px 0 0; accent-color: var(--orange); flex: 0 0 auto; cursor: pointer; }
.bump-text { font-size: 15px; color: var(--ink); line-height: 1.5; }
.bump-text strong { color: var(--ink-strong); }
.subsave { margin-top: 14px; font-size: 14px; color: var(--muted); line-height: 1.55; }
.subsave strong { color: #F18A00; }
.subsave a { color: #F18A00; font-weight: 800; text-decoration: underline; text-underline-offset: 2px; }
.subsave a:hover { color: var(--orange-deep); }
.wyg { margin-top: 24px; padding-top: 22px; border-top: 1px solid var(--line-soft); }
.wyg-head { font-size: 13px; letter-spacing: 0.12em; text-transform: uppercase; color: var(--muted); font-weight: 800; margin-bottom: 14px; }
.wyg .includes { margin: 0; }

/* ============================================================ 10 FAQ */
.faq-wrap { max-width: 800px; margin: 0 auto; border-top: 1px solid var(--line); }
.faq-item { border-bottom: 1px solid var(--line); }
.faq-q { width: 100%; background: none; border: 0; text-align: left; padding: 25px 44px 25px 0; font-size: 18px; font-weight: 700; color: var(--ink-strong); cursor: pointer; position: relative; font-family: inherit; letter-spacing: -0.01em; }
.faq-q::after { content: "+"; position: absolute; right: 4px; top: 50%; transform: translateY(-50%); color: var(--orange); font-size: 26px; font-weight: 300; transition: transform .3s ease; }
.faq-item.open .faq-q::after { transform: translateY(-50%) rotate(45deg); }
.faq-a { max-height: 0; overflow: hidden; transition: max-height .4s ease; }
.faq-a p { padding: 0 0 25px; color: var(--ink); font-size: 16px; }

/* ---- footer ---- */
.foot { background: #ece4d5; padding: 54px 0 60px; }
.foot .disc { max-width: 900px; margin: 0 auto; font-size: 12px; color: var(--muted); text-align: center; line-height: 1.65; }
.foot .copy { text-align: center; margin-top: 20px; font-size: 13px; color: var(--ink); }

/* ============================================================ v2: ONE-MECHANISM PROOF (pH chart + vertical pH-test video) */
.proof-wrap { max-width: 920px; margin: 0 auto; }
.proof-grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(40px, 5vw, 72px); align-items: center; max-width: 900px; margin: 0 auto; }
#proof .vchart-title { font-size: 17px; }
#proof .vbar .vlab { font-size: 14px; }
#proof .vbar .vval { font-size: 16px; }
.proof-foot { max-width: 600px; margin: 12px auto 0; font-size: 11px; color: var(--muted); text-align: center; }
@media (max-width: 820px) { .proof-grid { grid-template-columns: 1fr; gap: 28px; max-width: 420px; } }
.hero .sub + .price-chip { margin-top: 46px; }
.hero-media img.hero-after { object-position: 60% 50%; }
.hero-v2 .hero-media { width: 64%; }
.hero-v2 .hero-media::after { background: linear-gradient(90deg, #f3ede3 0%, rgba(243,237,227,0) 14%); }
.proof-bridge { margin: 22px 0 0; font-size: 17px; color: var(--ink); line-height: 1.6; }
.proof-bridge strong { color: var(--ink-strong); }
.proof-bridge .foot { display: block; margin-top: 6px; font-size: 10.5px; color: var(--muted); }
.proof-video { text-align: center; }
.pv-cap { font-size: clamp(20px, 2.4vw, 26px); font-weight: 800; color: var(--ink-strong); letter-spacing: -0.01em; }
.ph-video { max-width: 300px; margin: 16px auto 0; border-radius: var(--r-lg); overflow: hidden; box-shadow: var(--shadow); aspect-ratio: 9 / 16; background: #eef0f2; }
.ph-video video, .ph-video img { width: 100%; height: 100%; object-fit: cover; display: block; }
.pv-sub { max-width: 340px; margin: 14px auto 0; font-size: 16px; color: var(--ink); line-height: 1.55; }
.also-inside { max-width: 600px; margin: 38px auto 0; padding: 18px 24px; background: var(--peach); border-radius: 16px; }
.also-inside .ai-label { font-size: 13.5px; letter-spacing: 0.08em; text-transform: uppercase; color: var(--orange-deep); font-weight: 800; margin-bottom: 10px; }
.also-inside ul { list-style: none; padding: 0; margin: 0; display: grid; gap: 10px; }
.also-inside li { position: relative; padding-left: 24px; font-size: 16px; color: var(--ink); line-height: 1.5; }
.also-inside li strong { color: var(--ink-strong); }
.also-inside li::before { content: "+"; position: absolute; left: 0; top: -1px; color: var(--orange); font-weight: 900; font-size: 18px; }

/* ============================================================ RESPONSIVE */
@media (max-width: 980px) {
  .steps { grid-template-columns: repeat(2, 1fr); }
  .tcol { grid-template-columns: 1fr; gap: 24px; }
  .tcol .t-visual { order: 2; }
  .reviews-grid { grid-template-columns: 1fr; }
  .ugc-frame { max-width: 380px; margin: 0 auto; aspect-ratio: 9/16; }
}
@media (max-width: 900px) {
  .inside { grid-template-columns: 1fr; }
  .inside .inside-img { order: -1; max-width: 240px; margin: 0 auto; aspect-ratio: 3/4; max-height: 320px; }
  .offer-grid { grid-template-columns: 1fr; }
  .offer-visual { max-width: 440px; margin: 0 auto; }
}
@media (max-width: 760px) {
  .hero { display: block; min-height: 0; }
  .hero-media { position: relative; width: 100%; height: 42vh; min-height: 280px; }
  .hero-media::after { display: none; }
  .hero-content { max-width: none; }
  .hero .wrap { padding-top: 32px; padding-bottom: 44px; }
  .hub-ring { position: static; height: auto; max-width: 540px; display: flex; flex-direction: column; gap: 12px; }
  .hub-center { position: static; transform: none; width: 100%; height: auto; border-radius: 18px; padding: 22px 24px; order: -1; margin-bottom: 4px; font-size: 17px; }
  .spoke { position: static; transform: none; width: 100%; text-align: left; border-radius: 16px; padding: 18px 20px; font-size: 17px; font-weight: 800; color: var(--ink-strong); box-shadow: var(--shadow-sm); border: 1px solid var(--line); cursor: default; white-space: normal; }
  .spoke:hover, .spoke:focus-visible, .spoke.open { transform: none; color: var(--ink-strong); border-color: var(--line); box-shadow: var(--shadow-sm); }
  .spoke .pop, .spoke.up .pop { position: static; transform: none; transition: none; width: 100%; max-width: none; opacity: 1; pointer-events: auto; box-shadow: none; border: 0; border-radius: 0; padding: 0; margin-top: 9px; font-size: 16px; font-weight: 400; line-height: 1.5; color: var(--ink); display: block; }
}
@media (max-width: 600px) {
  .steps { grid-template-columns: 1fr; }
  .reviews-list { grid-template-columns: 1fr; }
  .btn { width: 100%; }
  .hero-cta { align-items: stretch; }
}
@media (max-width: 520px) {
  body { font-size: 19px; }
  .order .now { font-size: 40px; }
  .announce p { font-size: 12.5px; }
}